Rockscor — Farm Routine Label
Customer: Rockscor Brewery./ Task: Design & Illustration
Description:
Customer: Rockscor Brewery./ Task: Design & Illustration
This label was created as a standalone release, separate from Rockscore’s main beer line.
The goal was to explore a quieter, more grounded mood — something rural, honest, and familiar.
The concept works as a visual homage to classic American rural painting — an iconic image of everyday farm life and routine work.
The reference is intentional but subtle, reinterpreted through Rockscore’s illustrated character system rather than copied directly.
“Farm Routine” shows how the brand’s characters can step outside the core lineup and adapt to a different tone, while staying recognisable as part of the same visual system.